These logos have been created to highlight the luxury goods branding nature of contemporary art and celebrity artists.
They serve as commentary symbols on the merchandising of artworks omnipresent in any exhibition or museum shop. They have been designed to reflect the brand essence of three influential British artists (please read the disclaimer). The project aims at highlighting the brand stretching principles borrowed by contemporary art from luxury good strategies. Zaniol takes to the extreme how contemporary artworks in some cases look as if they were made for commodification or branding purposes.
Please note that these logos have not been endorsed, approved or vetted by the three celebrity artists whose artworks and/or image they parody, satirise or pastiche.